The Last Jedi: The Poster & Final Trailer Have Arrived!

The Last Jedi Poster & Final Trailer Have Arrived | Green Card Back

Now that the Blade Runner 2049 hype circus has left town (and note to Lucasfilm – that is how you follow up a classic film after 30+ years), it’s time for desperate YouTubers across the land to start laying on the overwrought excitement for December’s Star Wars Episode VIII: The Last Jedi.

That’s right: the final trailer is here.

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A Closer Look at The Last Jedi

Disney used the D23 exposition to release new character posters and a video from behind-the-scenes of this December’s Star Wars: The Last Jedi.

Together with the teaser trailer we’re getting a bit more of a sense of how the film will feel, if not necessarily how it will play out. There are positives – Rey looking very cool with her cloak and lightsaber, amongst some impressive visuals – but it’s difficult to take all of the “new, unique Star Wars” ego-stroking seriously after the similar praise that marched ahead of The Force Awakens.

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How The Force Awakens Can Still Work

Reboot Theory - How The Force Awakens Works | Green Card Back

Personally (as you may have guessed since this is my second successive post on the topic), I’m still struggling with The Force Awakens.

New Star Wars will always be exciting, no question – it’s the single most-important cultural mythology of the last century. But knowing that I’m being fleeced as part of a deliberate and calculated marketing plan tempers my enthusiasm by incalculable degrees, especially when the new entry to the series is as underwhelming a sequel as The Force Awakens was. But then (and this is what Disney is counting on), it’s still Star Wars.

Today I came across a point of view that gave voice to my concerns and helped me to realign my feelings on Disney’s stewardship. Given that this is currently proving the single most divisive event across fandom, I thought it might be useful to share this take on the subject…

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